Round LAB USA

2022
Client.   LF
RoundLAB
Unlockt Brands

View the website

2022
Client.   LF
RoundLAB
Unlockt Brands

View the website

2022
Client.   LF
RoundLAB
Unlockt Brands

View the website

2022
Client.   LF
RoundLAB
Unlockt Brands

View the website

UX/UI Design
Branding
Consulting
PC WEB Design
MOB WEB Design

OVERVIEW

Clean & Meaningful
Transparent and pure value from nature

순수한 자연의 원물을 이용하여 K-스킨케어 경험을 즐겁고 풍부하게 만들어주는 라운드랩의 미국 수출 디자인 프로젝트를 진행했습니다.

미국의 스킨케어 브랜드 트렌드 분석을 통해 라운드랩만의 강점을 파악하였고, ‘순수한' ‘자연의' ‘가치있는' 이미지를 더욱 강조하였습니다.

부드러운 곡선의 쉐입과 투명한 파스텔톤 컬러를 적극적으로 활용하여 브랜드의 이미지가 보다 유연하고 싱그럽게 다가갈수있도록 하였습니다.

We conducted Round Lab's export design project to the U.S. that makes the K-skin care experience enjoyable and rich using pure nature's raw materials.

Through the analysis of trends in the U.S. skincare brand,
we identified Round Lab's strengths and further emphasized the image of "pure", "natural", and "value".

We actively utilize soft curved shapes and transparent pastel tone colors to make the brand's image more flexible and fresh.

We conducted Round Lab's export design project to the U.S. that makes the K-skin care experience enjoyable and rich using pure nature's raw materials.

Through the analysis of trends in the U.S. skincare brand, we identified Round Lab's strengths and further emphasized the image of "pure", "natural", and "value".

We actively utilize soft curved shapes and transparent pastel tone colors to make the brand's image more flexible and fresh.

We conducted Round Lab's export design project to the U.S. that makes the K-skin care experience enjoyable and rich using pure nature's raw materials.

Through the analysis of trends in the U.S. skincare brand, we identified Round Lab's strengths and further emphasized the image of "pure", "natural", and "value".

We actively utilize soft curved shapes and transparent pastel tone colors to make the brand's image more flexible and fresh.

We conducted Round Lab's export design project to the U.S. that makes the K-skin care experience enjoyable and rich using pure nature's raw materials.

Through the analysis of trends in the U.S. skincare brand, we identified Round Lab's strengths and further emphasized the image of "pure", "natural", and "value".

We actively utilize soft curved shapes and transparent pastel tone colors to make the brand's image more flexible and fresh.

PAGES

Landing page

라운드랩 브랜드 소개와 더불어 원물의 가치를 느껴 자연스레 구매를 유도하는 랜딩페이지를 구성하였습니다. 감성적인 이미지와 이성적인 정보요소를 자연스럽게 풀어내기위해 라이트한 컬러, 곡선을 활용한 화면 분리와 간결한 레이아웃 및 타이포그래피를 활용하였습니다.

라운드랩 브랜드 소개와 더불어 원물의 가치를 느껴 자연스레 구매를 유도하는 랜딩페이지를 구성하였습니다.

감성적인 이미지와 이성적인 정보요소를 자연스럽게

풀어내기위해 라이트한 컬러, 곡선을 활용한 화면 분리와 간결한 레이아웃 및 타이포그래피를 활용하였습니다.

Along with the introduction of the Round Lab brand, we organized a landing page that naturally induces purchase by feeling the value of the original product.

  In order to naturally solve emotional images and rational information elements, screen separation using light colors and curves, concise layout, and typography were used.

Along with the introduction of the Round Lab brand, we organized a landing page that naturally induces purchase by feeling the value of the original product.

  In order to naturally solve emotional images and rational information elements, screen separation using light colors and curves, concise layout, and typography were used.

Along with the introduction of the Round Lab brand, we organized a landing page that naturally induces purchase by feeling the value of the original product.

  In order to naturally solve emotional images and rational information elements, screen separation using light colors and curves, concise layout, and typography were used.

Along with the introduction of the Round Lab brand, we organized a landing page that naturally induces purchase by feeling the value of the original product.

  In order to naturally solve emotional images and rational information elements, screen separation using light colors and curves, concise layout, and typography were used.

Product page

Shopify를 활용한 구매페이지 제작을 위해 솔루션에 대한 이해 및 커스터마이징된 디자인을 제안하여 브랜드의 이미지를 좀 더 표현할수있도록하였습니다.

In order to create a purchase page using Shopify, we have proposed a solution understanding and customized design so that we can express the image of the brand more.

Our story

한국 자체 생산 원물을 재미있게 표현하기 위해 지도의 이미지와 라운드랩 일러스트를 믹스하여 정보를 표현하였습니다.

In order to express the original products produced by Korea in a fun way, we mixed the image of the map and the Round Lab illustration to express the information.